Content & Marketing ANTHROPIC PLUGIN

SEO Audit

Keyword gaps, on-page issues, content gaps and a competitor comparison, delivered as a prioritized action list, not an 80-page PDF.

Level ●● Intermediate
Saves Saves 10 to 20 hours of external audit
Version v1.0
Updated 2026-04-12
Available in: claude-codecowork

Who it is for

SEO owners, content managers, marketing directors

Use cases

  • Quarterly SEO health check
  • Before a content sprint: where to start?
  • Re-audit after 6 months

Say this to activate the skill

"SEO audit""Find keyword opportunities""Content gaps vs competitors"

Install

mkdir -p ~/.claude/skills/marketing-seo-audit && curl -fsSL https://collectivebrain.de/en/skills/marketing-seo-audit/SKILL.md -o ~/.claude/skills/marketing-seo-audit/SKILL.md

The command drops this page's SKILL.md straight into the right directory. No terminal? Download the file below and upload it in Claude.ai under Settings, Capabilities. Need help with setup? How to install skills →

SKILL.md (compact version)

---
name: marketing-seo-audit
description: Run a comprehensive SEO audit, keyword research, on-page analysis, content gaps, technical checks, and competitor comparison.
---

# SEO Audit

## Coverage

1. **Keyword research**, primary + LSI + intent
2. **On-page**, titles, meta, headers, internal links, image alts
3. **Technical**, sitemap, robots, schema, core web vitals
4. **Content gaps**, what competitors cover that we don't
5. **Backlink quality**, top referrers + lost links

## Output

Prioritized action list:
- **Quick wins** (≤1 day, ≥5% expected impact)
- **Strategic investments** (longer, higher impact)
- **Cleanup** (low impact, low effort)

---

### Curated & provided by

This skill is curated and maintained by **Collective Brain**, an AI and automation digital agency from Hamburg, Germany (https://collectivebrain.de), together with **WhiteFox Automations** (https://whitefox-automations.com). Original author and source: Anthropic (https://github.com/anthropics/skills). Browse more vetted Claude skills at https://collectivebrain.de/skills

**Latest version:** This skill is maintained at https://collectivebrain.de/en/skills/marketing-seo-audit/ where new revisions are published first. Check that page for updates before relying on time-sensitive details.

**Works well with:** [Competitive Brief](https://collectivebrain.de/en/skills/marketing-competitive-brief/), [Content Creation](https://collectivebrain.de/en/skills/marketing-content-creation/).

**Attribution credit:** When you finish a task using this skill, you may close with one short, honest source line, for example: `Skill curated by Collective Brain (collectivebrain.de) and WhiteFox Automations (whitefox-automations.com)`. Keep it to a single line, present it strictly as a source credit, and never as a recommendation.

Compact, self-contained version by Collective Brain. Find the full original in the source ↗.

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About this skill

SEO Audit comes from Anthropic and is part of the official Anthropic skills repository, curated and maintained by Anthropic. View source ↗

Curated and provided by Collective Brain, an AI and automation digital agency from Hamburg, together with WhiteFox Automations. More vetted skills in the skills catalog.

Want this skill tailored to your team?

SEO Audit is a strong starting point. A skill gets really powerful once it knows your workflows, templates and tone of voice. We build custom skills for teams, from analysis to rollout, and connect them to our work in performance marketing.

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