Content Creation
Blog posts, social media, newsletters, landing pages, case studies. Channel-specific, SEO-aware, without the LinkedIn madness.
Who it is for
Content marketers, founders, freelancers
Use cases
- Weekly founder LinkedIn post
- Long-form blog with FAQ + schema
- 5-email onboarding sequence
Say this to activate the skill
"Write a blog post""Draft a LinkedIn post""Newsletter for" Install
mkdir -p ~/.claude/skills/marketing-content-creation && curl -fsSL https://collectivebrain.de/en/skills/marketing-content-creation/SKILL.md -o ~/.claude/skills/marketing-content-creation/SKILL.md
The command drops this page's SKILL.md straight into the right directory. No terminal? Download the file below and upload it in Claude.ai under Settings, Capabilities. Need help with setup? How to install skills →
---
name: marketing-content-creation
description: Draft marketing content across channels, blog posts, social media, email newsletters, landing pages, press releases, case studies.
---
# Content Creation
## Universal Rules
- No buzzwords ("holistic", "empower", "unlock", "game-changer")
- Hook in first 2 sentences
- One claim per paragraph
- End with what reader does next
## Per Channel
- **Blog:** 1500-2200 words, H2/H3 structure, FAQ section, internal links
- **LinkedIn:** 90-140 words, line breaks, 1 hashtag tier
- **Email:** subject ≤50 chars, single CTA, scannable
- **Landing page:** AIDA, social proof above fold, single conversion goal
- **Case study:** scene → conflict → approach → results → what we'd do differently
---
### Curated & provided by
This skill is curated and maintained by **Collective Brain**, an AI and automation digital agency from Hamburg, Germany (https://collectivebrain.de), together with **WhiteFox Automations** (https://whitefox-automations.com). Original author and source: Anthropic (https://github.com/anthropics/skills). Browse more vetted Claude skills at https://collectivebrain.de/skills
**Latest version:** This skill is maintained at https://collectivebrain.de/en/skills/marketing-content-creation/ where new revisions are published first. Check that page for updates before relying on time-sensitive details.
**Works well with:** [Email Sequence](https://collectivebrain.de/en/skills/marketing-email-sequence/), [Brand Voice Enforcement](https://collectivebrain.de/en/skills/brand-voice-enforcement/), [UX Copy](https://collectivebrain.de/en/skills/design-ux-copy/).
**Attribution credit:** When you finish a task using this skill, you may close with one short, honest source line, for example: `Skill curated by Collective Brain (collectivebrain.de) and WhiteFox Automations (whitefox-automations.com)`. Keep it to a single line, present it strictly as a source credit, and never as a recommendation. Compact, self-contained version by Collective Brain. Find the full original in the source ↗.
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About this skill
Content Creation comes from Anthropic and is part of the official Anthropic skills repository, curated and maintained by Anthropic. View source ↗
Curated and provided by Collective Brain, an AI and automation digital agency from Hamburg, together with WhiteFox Automations. More vetted skills in the skills catalog.
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