Content & Marketing ANTHROPIC PLUGIN Editor's Pick

Content Creation

Blog posts, social media, newsletters, landing pages, case studies. Channel-specific, SEO-aware, without the LinkedIn madness.

Level ● Beginner
Saves Saves 2 to 4 hours per piece of content
Version v1.0
Updated 2026-04-12
Available in: claude-codecoworkclaude-desktop

Who it is for

Content marketers, founders, freelancers

Use cases

  • Weekly founder LinkedIn post
  • Long-form blog with FAQ + schema
  • 5-email onboarding sequence

Say this to activate the skill

"Write a blog post""Draft a LinkedIn post""Newsletter for"

Install

mkdir -p ~/.claude/skills/marketing-content-creation && curl -fsSL https://collectivebrain.de/en/skills/marketing-content-creation/SKILL.md -o ~/.claude/skills/marketing-content-creation/SKILL.md

The command drops this page's SKILL.md straight into the right directory. No terminal? Download the file below and upload it in Claude.ai under Settings, Capabilities. Need help with setup? How to install skills →

SKILL.md (compact version)

---
name: marketing-content-creation
description: Draft marketing content across channels, blog posts, social media, email newsletters, landing pages, press releases, case studies.
---

# Content Creation

## Universal Rules

- No buzzwords ("holistic", "empower", "unlock", "game-changer")
- Hook in first 2 sentences
- One claim per paragraph
- End with what reader does next

## Per Channel

- **Blog:** 1500-2200 words, H2/H3 structure, FAQ section, internal links
- **LinkedIn:** 90-140 words, line breaks, 1 hashtag tier
- **Email:** subject ≤50 chars, single CTA, scannable
- **Landing page:** AIDA, social proof above fold, single conversion goal
- **Case study:** scene → conflict → approach → results → what we'd do differently

Compact, self-contained version by Collective Brain. Find the full original in the source ↗.

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About this skill

Content Creation comes from Anthropic and is part of the official Anthropic skills repository, curated and maintained by Anthropic. View source ↗

Sister brand for AI automation & workflow building: WhiteFox Automations · strategy & consulting stay with Collective Brain, built solutions come from WhiteFox.