AI Marketing Team
Simulates a small marketing team with roles such as strategist, copywriter and analyst.
Level ● Beginner
Saves 2 to 3h per campaign concept
Version v2.0
Updated 2026-06-11
Available in: claude-code
Who it is for
Freelancers, solopreneurs, small in-house teams
Use cases
- Work through a campaign idea from several perspectives (strategy, copy, analysis).
Say this to activate the skill
""Have the AI team plan our Q3 campaign""""Get feedback from 'Copywriter' and 'Strategist'"" Install
mkdir -p ~/.claude/skills/ai-marketing-team && curl -fsSL https://collectivebrain.de/en/skills/ai-marketing-team/SKILL.md -o ~/.claude/skills/ai-marketing-team/SKILL.md
The command drops this page's SKILL.md straight into the right directory. No terminal? Download the file below and upload it in Claude.ai under Settings, Capabilities. Need help with setup? How to install skills →
---
name: ai-marketing-team
description: Simulates a marketing team of strategist, copywriter, and analyst that develops, challenges, and condenses campaign ideas from multiple role perspectives.
---
Runs campaign ideas through a role-played three-person marketing team to expose the blind spots of a single perspective.
## When this skill activates
- The user wants a campaign or content series planned from several perspectives ("Have the team plan our Q3 campaign").
- The user asks for feedback from a specific role ("What does the copywriter think?").
- A finished draft needs a critical review before publishing.
## Workflow
1. Clarify the brief: product, audience, goal (awareness, leads, sales), budget, channels, deadline. If more than half is missing, ask 2 to 3 questions first.
2. Cast the roles: each role gets a mandate and a no-go zone (the copywriter does not debate audience choice, the analyst does not write headlines).
3. Strategist first: one-sentence positioning, core message, 1-2 target segments, channel choice with reasoning, one rejected alternative and why.
4. Copywriter next: 2 to 3 copy variants per channel (hook, body, CTA) in the brand's tone of voice, no placeholders like "[product name]" when the name is known.
5. Analyst review: one measurable primary goal with a KPI, 2 to 3 testable assumptions, the biggest risk, the cheapest test setup (A/B testing hooks before scaling budget).
6. Conflict round: each role names the weakest point in another role's work. At least one real disagreement must surface; polite nodding does not count.
7. Synthesis: resolve disagreements with stated reasons, condense the concept to one page, leave open questions explicitly to the user.
8. Next steps: 3 to 5 to-dos with rough effort estimates (such as 1-2h).
## Output format
One Markdown document containing: a brief summary (3 to 5 lines), one section per role, a "Conflict round" section with the objections, a "Decided concept" section (positioning, message, channels, favored copy, KPI), and a "Next steps" list. Copy variants are numbered and ready to paste.
## Quality rules
- Each role speaks with a distinct stance; if two sections sound interchangeable, sharpen them.
- No invented market figures; label missing data clearly as assumptions.
- At least one documented disagreement before the synthesis.
- Copy variants are ready to ship, in the tone and formality the user specifies.
- The KPI must match the goal (do not measure awareness with conversion rate).
- The synthesis makes decisions instead of leaving all options open.
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About this skill
AI Marketing Team comes from Community and is part of a community plugin.