Carousel Announcement
You tease a longer PDF/carousel resource.
Last updated: July 2026 · Collective Brain
The prompt
Write a LinkedIn post that teases a carousel or a PDF resource as a lead magnet.
The resource: [TITLE + SHORT DESCRIPTION]
Its real value: [WHAT YOU LEARN, CONCRETELY]
Audience: [AUDIENCE]
How to get it: [DOWNLOAD METHOD]
Format:
1. Hook (2 lines): Promise the end result the resource enables, no generic "guide" language.
2. Mini content preview (4-5 lines): 3 concrete pieces of content from the resource, 1 line each. Spoil enough to trigger interest, but not everything.
3. Who will need this (3 lines): A very specific description of the ideal recipient. The more precise, the more qualified the leads.
4. Who does not need this (2 lines): Who already knows this or whom it will not help.
5. How to get it (2 lines): Clear mechanic, e.g. "Comment with the word [WORD] and I will send you the link via DM." No direct links in the post (LinkedIn algorithm).
6. Optional: 1 line disclaimer ("No mailing list, no sequence, just the link.")
Goal: High quality in the inquiries, not high quantity. Replace the bracketed placeholders with your own details.
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