Create a Social Media Audit
Let ChatGPT run a structured audit of your social channels across performance, consistency and untapped growth levers.
Last updated: July 2026 · Collective Brain
Good for
- You want to know what actually works on your channels before quarterly planning
- You are taking over an existing account and need an honest status quo fast
- You want concrete growth levers instead of gut feeling for your next content strategy
The prompt
You are an experienced agency social media strategist. Run a structured audit of my channel.
Context:
- Channel and platform: [your channel, e.g. a B2B brand Instagram account]
- Goal and audience: [your goal, e.g. more qualified inquiries from mid-sized companies]
- Timeframe and data: [metrics, e.g. followers, reach, engagement over the last 90 days]
- Competitors: [1 to 3 relevant accounts for comparison]
Analyze in four blocks:
1. Performance: What do the metrics really show? Which formats and topics carry, which fall flat?
2. Consistency: Do visual style, tone, posting frequency and profile basics (bio, highlights, links) fit together and match the goal?
3. Growth levers: Where is the biggest untapped potential? Name the three strongest levers with reasoning.
4. Quick wins: Five concrete to-dos, prioritized by impact and effort.
Format:
- A short verdict in three sentences first.
- Then one table per block: Observation, Assessment, Recommendation.
- Clearly flag assumptions as assumptions when data is missing, and ask me up to three follow-up questions if needed.
Stay concrete and honest. No platitudes, no invented numbers.Replace the bracketed placeholders with your own details.
Frequently asked
Can ChatGPT access my channels directly?
No. ChatGPT does not see your accounts live and cannot pull analytics. You paste the metrics and observations into the prompt yourself, and the model provides interpretation, patterns and recommendations. The more precise your data, the more reliable the audit.
Which platforms does this prompt work for?
All common channels such as Instagram, LinkedIn, TikTok, YouTube or Facebook. Just describe the platform, goal and audience in the context. For multiple channels, run the audit one channel at a time so the recommendations stay sharp.
Related
Rather have it done?
Prompts are a start.
Results are our job.
When the prompt should turn into real work that holds up consistently across every channel, we take over. Start free, finish professionally.