Landing page hero image
Use ChatGPT (GPT-Image) to create a converting hero image with clean text space for headline, subline and button.
Last updated: July 2026 · Collective Brain
Good for
- Illustrate the hero section of a new product or service landing page
- Refresh an existing homepage without an expensive photo shoot
- Spin up several hero variants for an A/B test in minutes
The prompt
You are an art director for conversion-optimized landing pages. Create a high-quality, converting hero image for the landing page of [your product]. Audience: [your audience]. Core message the image should carry: [core message].
Composition: 16:9 landscape with clear visual flow. Deliberately keep the left half of the frame calm and free of any subject, so it works as real negative space for a headline, subline and a button. Place the main subject on the right and show an authentic, believable scene, not a staged stock-photo look.
Light and mood: soft, natural daylight, a warm and inviting atmosphere, gentle depth of field in the background. Tune the color world to [brand color], with quiet contrast exactly where the button will sit so it stands out later.
Style: modern, minimal, premium, photorealistic. No embedded text, no letters, no logos, no watermarks and no drawn UI elements. Keep the edges clean so the image works edge to edge as a full-width hero and crops well on mobile with the focus centered.
Deliver the image in high resolution. If any text or lettering ends up in the image, remove it and return a clean version. Ask briefly if any of the bracketed inputs is missing. Replace the bracketed placeholders with your own details.
Frequently asked
Why does the image still show wrong or garbled text sometimes?
GPT-Image struggles to render clean lettering and tends to produce garbled words, which is why the prompt actively rejects text. Add headline, subline and button afterwards as real HTML in your editor or page builder, so it stays crisp and testable.
How do I keep the text space in the right spot?
State clearly which half of the frame should stay calm and where the button sits. If the subject creeps into that space, ask ChatGPT for a version with more negative space on the left or swap sides instead of starting over.
Related
Rather have it done?
Prompts are a start.
Results are our job.
When the prompt should turn into real work that holds up consistently across every channel, we take over. Start free, finish professionally.